My new Etsy shop: Schultz Yakovetz Judaica

Recently, I took the plunge and did something I’ve been thinking about for ages: open a storefront for my Judaica artwork on Etsy.

Check it out! Visit now: www.etsy.com/shop/SchultzYakovetz

SYJbanner

For anyone not familiar with Etsy:

Etsy is a marketplace for crafters, artists, and collectors to sell their handmade creations, vintage goods, and crafting supplies. Etsy celebrates individual creativity in design and craftsmanship by connecting unique people, stories, and items in a playful and meaningful way. —from the site

So far, my storefront features a subset of the art prints available on my main Judaica site. Here’s a quick sample:

In the coming weeks, look out for:

  • Downloadable hi-res digital files (so you can print a piece for yourself and save on shipping!)
  • Photos of the framed finished pieces (so you can see how awesome they’ll look on your wall)
  • Holiday cards (remember, Rosh Hashanah 5776 starts Wednesday, September 24)
  • My top ketubah designs available to customize
  • New art pieces exclusive to Etsy

Happy shopping… and shabbat shalom!

Don’t forget this essential finishing touch on your webpage!

Webmastering pop quiz time:

  • Raise your hand if you’ve ever seen the word “favicon”.
  • Keep your hand up if you actually know what it refers to.
  • Now keep your hand up if you already know how to produce one and add it to your own website.

… OK, you awesome folks with your hands still raised can go grab a coffee. The rest of you, read on!

What is a favicon?

Go to your Bookmarks or Favorites menu in your web browser. Right now. (Readers who aren’t well acquainted with bookmarking can probably go grab a coffee too and skip the rest of this post… but let me know and I’ll do a separate post on that, seriously. It is the key to managing your Internet life.)

[sample bookmarks menu]

A snippet from my own bookmarks menu, showing 9 visually distinctive favicons… and the dreaded “blank page” default icon in the highlighted 10th item.

See those little icons next to every item in the menu? Some of them are plain “blank page” document icons, but the majority of them are colorful little images that tell you at a glance exactly what site they’re referencing. This is a favicon, short for “favorites icon” (because it shows up in your Favorites list, get it?). It’s your site’s brand identity boiled down into 16×16 pixels (or 32×32 or more, depending on your operating system). And since it’s the only piece of your visual identity that gets stored along with a user’s bookmark, neglecting to supply one is like leaving your business cards in your other pants.

How do I make one?

There’s a special file type called “.ico” reserved for just such uses as these (also, say, desktop icons for Windows application files). Most browsers will also accept a PNG file as your favicon image, but not all. (For the technical specs, I commend to your attention this excellent 2013 article, “Understanding the Favicon” by Jonathan T. Neal.) So it’s best to use a dedicated .ico file.

Here’s the trick: for some reason, image editors do not include “.ico” in their repertoire of file types. So to convert your desired image (PNG, GIF, JPEG, even BMP) to .ico, you have to use one of the many online file converters. Here are a few:

  • http://realfavicongenerator.net/ – If you want heavy-duty performance, this site will take a 260×260 file and produce a single icon that correctly embeds all the different sizes any modern icon set requires, then check your usage once you’ve installed it.
  • http://favicon-generator.org/ – Quick and dirty for 16×16 pixels.
  • http://tools.dynamicdrive.com/favicon/ – As a happy medium, this one will embed 32×32 and 48×48 versions of your image, as well as 16×16, into a single .ico file.

You can certainly use a solid square image, but if your logo is natively any shape other than square, your favicon will look more slick and professional if you use a transparent background.

Once I have the image, how do I set it as the favicon for my website?

If you have named your file “favicon.ico”, all you really need to do is place it in the root directory of your site. Browsers are hard-wired to look there and do the right thing with it. Presto!

You can also place it in another directory (such as /images) or use a different filename, but then you have to place a little extra code in the headers of your pages. Just add these two lines for your .ico file.

<link rel="shortcut icon" href="/images/favicon.ico" type="image/x-icon">
<link rel="icon" href="/images/favicon.ico" type="image/x-icon">

(Of course, use the actual path to your own image filename, if /images/favicon.ico above isn’t it.)

If you’re using a PNG file, the code is similar, but you also have to change the specified type:

<link rel="shortcut icon" href="/images/favicon.png" type="image/png">
<link rel="icon" href="/images/favicon.png" type="image/png">

Good news for this WordPress.com blog and everyone else’s: you can now set a custom favicon here, too. Go to your blog dashboard (you can type in /wp-admin after your blog’s wordpress.com URL) and click the “Settings > General” tab. On that page, you’ll see a box in the right-hand column for “Blog Picture / Icon”. Upload something here, crop and save, and it will automatically be set as your “blog image” (avatar), which WordPress will also use as your favicon.

Bonus question: How is it pronounced??

Unsurprisingly, opinions do differ. The top contenders seem to be:

  • FAV-ih-kahn (short a, short i)
  • FAVE-ih-kahn (long a, short i)
  • FAVEEYE-kahn (long a, long i)

Whatever your preference, happy fav(e)-ing!

Space ketubahs!

Today is Tu B’Av (the 15th day of the Hebrew month of Av, a date sometimes known as the “Jewish Valentine’s Day”)… and our 6-month wedding anniversary is coming up in just a couple days. So in honor of those two romantic observances, let me share with you one of my favorite wedding-related design projects.

In planning a Jewish (or, in our case, Jewish-style interfaith) wedding, one of the fun things to work on is the ketubah, or marriage contract. This traditional document is signed — usually by two witnesses, the couple, and the officiant — on the wedding day, often in a separate ritual before the actual ceremony, though our rabbi had us incorporate the signing right into the ceremony.

Now, anyone who knows Mr. Y at all knows that he is a huge Star Wars geek (you should see the collection in our upstairs hallway). But what is only slightly less well known is that he is also a longtime real-life astronomy buff, who worked for many years in the local community planetarium (WHICH WE TOTALLY HAVE, FYI, and which he has yet to take me to visit, but I digress).

So when I started thinking about what would make the most awesome motif for our ketubah, the answer was SPACE.

When I emailed a first set of drafts to Mr. Y, I couldn’t resist including this version, which I made on a lark (click to enlarge):

DEATH-STAR-KETUBAH

While this had precisely the desired effect (“That’s FANTASTIC! … I totally cracked up when I saw the Star Wars version. Freaking great! You are awesome.”), we concurred that it probably wasn’t seriously the best way to go, no matter how perfectly it would complement the set of movie posters in our living room.

But I’d also created a draft that we would eventually refine into this:

SPACE-KETUBAH

After editing together the final art assembly, I spent some time looking for just the right Biblical text to draw in the cosmic theme, and ended up with Psalm 19: “The heavens tell the glory of God… In them He has set a tent for the sun, which emerges like a bridegroom from his chuppah, like a hero rejoicing to run his course” (19:1, 4-5). How’s that for relevance? This passage is used as a decorative border all around the piece, mostly as white text, with corresponding key words accented in yellow in both the English and the Hebrew.

Note that since Mr. Y is not Jewish, this text is not the traditional ketubah text, but basically a completely unrelated text in English and modern Hebrew, one that I had received previously for a custom ketubah project. We liked the wording a lot, but just as importantly, I also trusted the Hebrew translation to be not only accurate, but idiomatically correct (this is often not the case with Hebrew translations of custom texts; I could do a whole post of horror stories on that topic).

And, since everyone asks, the final version was signed in silver Sharpie. (Just one more of their million uses. :-) It’s now happily framed in our front hallway:

SPACE-KETUBAH-framed

Portfolio updates

One of the things I’ve been working on this last month, in addition to some new freelance projects, is updating my online portfolio.

That last page includes links to more updated portfolio pages of ketubahs, invitations, and additional wedding materials such as programs and bentscher covers.

Here’s a quick sample:

A lot of my design work last winter revolved around (no surprise to any designers reading!) my own wedding, which took place in February. I kept the invitations very simple and traditional, but since we were getting married on Valentine’s Day, that gave me a very clear design direction.

I got lots of compliments on the elegance of this design, especially when paired with red-foil-lined white A2 envelopes from JAM Paper in NYC. (Boy, do I miss that place.)

But the great part is that they were also super cheap to produce, since I had them color-laserprinted onto plain white card stock at FedEx Office and cut into quarters. The RSVP return card was a postcard (printed double-sided but black only), which also saved on return envelopes. The whole ensemble, with envelopes, ended up costing only about a dollar per invitation — not counting the postage (for which we ordered the supremely cool Miles Davis commemorative stamps, appropriate to our jazz-club venue).

Tomorrow’s post will be a detailed case study of another essential design piece in a Jewish wedding — our ketubah. Stay tuned!

Reboot!

Since my last post in January, dear readers, I have:

  • Gotten married (February)
  • Quit my job in NYC in order to move back to northwest Indiana, into my new husband’s house, 15 miles from my hometown and 40 miles from downtown Chicago (April)
  • Logged almost 8,000 miles in the Ford Focus, across 17 states and including 7 national parks, on a 6-week Epic Roadtrip Honeymoon (late May through early July)

Needless to say, it’s been an eventful 6 months!

We came home on July 4, after which I started working in earnest on updating my resume and combing online listings for jobs that might suit my skill set.

Besides submitting job applications, most of what I worked on last week was some developmental and copy editing on a new musical by a good friend in NYC. The book is still in process, but preliminary recordings of selected songs can be heard here.

I’ve also got a book project in progress (typesetting a Hebrew translation of a children’s book, which is a first for me; more on that after it’s completed), some inquiries about new website projects, and some other creative design projects in the works.

In the coming weeks, I’m looking forward to making some updates both to this blog and to my website in order to share some more of my recent work.

Know someone who wants my day job?

Happy 2014!

Well, since I last posted (literally a few days after my last post), I got engaged to an incredible guy from back home — the Chicago area, specifically northwest Indiana, one town over from where I grew up. This is someone I have known (and been various degrees of madly in love with) for almost 20 years, which is actually a fantastic story for which this is not altogether the place. :-)

The point is, in early April I’ll be moving back to the Chicago area into his house there. This means that my current employer needs to replace me and is trying to find a moderately experienced Webmaster/Social Media Associate to start in March.

Anyone in the NYC area interested in a full-time position that combines technical skills (HTML), graphic design chops (Adobe Creative Suite), and general social media savvy, please check out the following listings and apply as directed:

http://www.ramaz.org/public/jobs.cfm#webmaster
https://jewishjobs.com/jobs/view/27019

(Some knowledge of Hebrew and Jewish culture is EXTREMELY helpful, but not strictly required.)

Feel free to share this with any likely candidates of your acquaintance!

As for myself, I expect to be looking for a graphics-related job in the NWI region, as well as bumping up my freelance work and joining the family consulting business. But not until April (or possibly July). In the meantime, I will have a few, er, wedding-related design posts to make, so stay tuned. (Space ketubahs!)

Happy (early) Thanksgivukkah: order your cards now!

Have you ordered your Thanksgivukkah cards yet?? This is going to be a spoiler for anyone getting holiday cards from me this year, but I’m putting it out here so you can still get your own if you want!

Front of card

Front of card

Inside of card

Inside of card

I’m placing this order tomorrow (Thursday) morning for delivery by Monday, Nov. 18. If you want some, order here and I’ll ship yours to you FREE for arrival by Friday, Nov. 22.

Size: A2 (4.25″ x 5.5″ folded). Includes colored envelopes.

Pricing:
10 for $15.00 ($1.50 apiece)
24 for $30.00 ($1.25 apiece)
50 for $50.00 ($1.00 apiece)
100 for $75.00 ($0.75 apiece)
FREE SHIPPING!

Click here to order now! You can also email me with your desired quantity and I’ll contact you for payment details.

Upcoming gigs with The Bliss Jockeys: Tammany Hall and Mercury Lounge

I’ve updated my website performance calendar to note my next two upcoming gigs with The Bliss Jockeys:

  1. 2013 FINALE SHOW– Triple Bill!!
    Saturday, November 23, 2013 • 7:00pm
    Tammany Hall: 152 Orchard Street (btw Stanton & Rivington), NYC
    $5.00 (advance) / $10.00 at the door

    The Bliss Jockeys share the stage with Myriam Phiro’s Swing Party and Victor V. Gurbo & Co. — each act turns in a 50-minute set for three full hours of music! Come join us for our FINAL SHOW of what’s been our most triumphant year yet! We’ll be closing out 2013 just the way we began it: by tearing it up all night at a hot venue down in the Lower East Side with a couple of other GREAT BANDS. Myriam Phiro and Victor Gurbo are making great things happen in each of their careers: Myriam’s freshly returned from a three month international tour, and Victor’s band won both the WNYC & WQXR Brooklyn Borough Champion and WNYC & WQXR Audience Choice Awards this year. Not too shabby!
    Order tickets | RSVP on Facebook

  2. Note: the BJs are also playing the Brighter Than Today: A Secular Solstice festival on Saturday night, December 14, but I won’t be with them. Sniff! Instead I’ll be performing at Town & Village Synagogue’s 25th Annual Cantor Louis Moss Memorial Concert, featuring the T&V Choir and Frank London’s Klezmer Brass All-Stars! $30 at-door, $25 by December 12; students $10, 18 and under get in free. 7:30pm: 334 E. 14th St. (at 1st Ave), NYC.

  3. 2014 KICK-OFF SHOW– Triple Bill!!
    Wednesday, January 15, 2014 • 6:30pm
    Mercury Lounge: 217 E Houston St (btw 1st Ave & Ave A), NYC
    $10.00 (purchase in advance)

    The Bliss Jockeys’ New Year’s Resolutions for 2014:

    1. Play at epic venues that are known around the world.
    2. Open for international touring sensations.
    3. Share the bill with NYC’s BEST & HOTTEST bands.

    Well, it looks like The Bliss Jockeys will be able to check off all 3 of these resolutions only 15 days into the new year! The Bliss Jockeys will be opening for international touring sensation the Villalobos Brothers. Also on the bill are our good friends, Victor V. Gurbo & Co.!
    Order tickets

30 Days, 30 Posts: NaBloPoMo is here!

In November of last year, I actually decided I would try National Novel Writing Month, a.k.a. NaNoWriMo. I didn’t actually get very far; I did make some headway on framing out a storyline I had been kicking around for literally years, but then the month caught up with me, and I didn’t get much past 10.000 words (the definitional goal is 50,000 words before December 1).

However, some inspired folks have decided that if turning out writing is the goal, 30 blog posts in 30 days is also a worthwhile benchmark, and thus NaBloPoMo was born. This, I think, may be more achievable for me. Let’s see how it goes! (I’ll be counting both WordPress and LiveJournal posts for this purpose.)

Michelle Weber's avatarWordPress.com News

There’s a lot of buzz each November around NaNoWriMo — you may notice some of your favorite blogs dedicating themselves to churning out 50,000 words this month.

If 50,000 words seem like 49,000 too many or you’re more interested in blogging than writing a book, NaBloPoMo — National Blog Posting Month — might be your speed: a challenge to post once every day for the entire month of November. No theme, no word count, no rules; just you, your blog, and 30 new posts.

NaBloWhatNow?

NaBloPoMo started in 2006 in response to NaNoWriMo; not every blogger has the time or inclination to write a book, but the idea of a challenge that forces participants to stretch themselves, grow as bloggers, and be part of a supportive community is undeniably appealing. As founder Eden Kennedy, the power blogger behind fussy.org, put it:

If there’s one thing creative people…

View original post 782 more words

Pro Tip: “Invite Them All” on Facebook

How to Invite All on Facebook | New Code

One of the many little convenience features Facebook has decided you should NOT have is an easy “select all” toggle for adding your friends to an invitation. However, JennyLee has created a little javascript workaround that works right in your browser bar to do exactly what you want: check off all the little boxes of the group of 100 friends you’ve loaded, so you can click “Invite” and boom! your event is underway.